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.To:From: Car SecretsSubject: Sponsorship Files & DetailsCc:Bcc:X-Attachments:Hi,Sorry for the delay in getting everything set up, I am dealing withover 40 sites and it is very time consuming to get all the detailsworked out with everyone.Thanks for your patience.The rest of the letter after the asterisks will explain the attachedfiles.The URL you should be using for the link to Car Secrets Revealedis:http://www.igs.net/carsecrets/I have sent out the check to you already.My understanding of ouragreement is that you will also list me in any collective automotive"links" page you may have (just a text link OR a link with my logowould be great).The rest of this message is generic to all 50 sites (it explains theattached files, billing, etc.)**********************************************************You may want to print out this email for reference when programmingyour site.There are three graphics files attached to this message.They arecalled LOGO1.GIF, BANNER1.JPG, and BUTTON1.JPG.Depending on theagreement for your specific site, you will use one of these for thehyperlink.They have been encoded in MIME.If your email program doesnot decode MIME and you have Netscape, you can directly download thefiles by going to our GRAPHICS www site and use your web browser todownload the graphics.Just go tohttp://www.carsecrets.igs.net/graphics.html This page will display thethree graphics and the instructions for downloading them.If you need the graphics in any other GIF, JPG, PXC, etc.file formator cannot use the files from this email or the GRAPHICS www site,please email me as to which ones you need (and if you want it in MIME,BinHex or UUE encoding).I will send them to you ASAP.LOGO1.GIF - this graphics file is the logo of Car Secrets Revealed.Please make sure this logo stays in GIF format if possible (it has atransparent background, and only GIF format will support that).If youhave an agreement to have a logo and link, it is vitally important thatyou have some kind of explanation beside the link in text.There aretwo options for this text.1) The longer one is "Click here forhundreds of "insider" automotive secrets on buying, servicing, andInsider Secrets 5 - 15 everyday driving." OR 2) the shorter one is "Click here for money-saving "insider" auto tips".If for some reason you cannot have thistext beside the logo, please inform me right away.The reason for thetext is that we want to let people know what is at that site instead ofthem just linking there which eats up lots of our server time (thereare a few graphics files on the main page that take a while to load).It would be nice if you could make the logo AND the text word "here"both linkable to the site address I have specified above.For thecommand to make the logo "linkable", use the command Thecommand to make the word "here" linkable, use hereBANNER1.JPG - this graphics file is the banner for Car SecretsRevealed.If your site has an agreement to use a banner for thesponsorship, please use this file.The HTML command to make the banner"clickable" would beBUTTON1.JPG - there are a few sites that have agreed to have a linkablebutton to my site (i.e.small banner).Use this file if you are one ofthose sites.The HTML command to make the button "clickable" would beThe right way:As you can see this last example does not have greatsentence structure and the sentences don't make a lotInsider Secrets 16 - 20 NOTES:of sense, but they are packed with keywords.And thereason for doing this is to increase the keyworddensity of your web page.There are two ways to hide these at the bottom of yourwebpage;The first is to make the font very small and have thosesentences displayed at the bottom of your page (i.e.theHTML code would be Put your repetitivesentences here ).This will display thesentences in very small type, but they will still benoticeable to people who surf your site.Some of yourvisitors may be confused by all this text at the bottomof your page and some might be angry with you for"tricking the search engine.The second way to do this (and the best way) is to usea solid GIF background instead of a standard colorthat you can specify in the HTML code (i.e [ Pobierz całość w formacie PDF ]
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